Grant Acknowledgement & Project Promotion (14 April, 2016)

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So you've been awarded an HLF grant - what next?

Join us for a live chat here on Thursday 14 April from 12.30-1.30pm to discuss how to acknowledge our contribution and publicise your project.

I'll be joined by experts from HLF's media and communications departments, as well as a grantee who's successfully completed a project and launched it to great media and public fanfare.

So, if you've got questions about how and where to use our logo, want tips on how to tell the story of your project throughout its duration, or strategies for attracting media and community interest, then join us on 14 April to follow along, ask questions, and share your own experiences. 

View Amy Freeborn's profile Amy Freeborn Apr 5 2016 - 12:34pm
  1. Hello, and welcome to our Online Community live chat.
     
    Today we’ll be discussing all things acknowledgement and promotion, and I’m joined by some of my expert colleagues, as well as a grantee who's been there and done it before. They'll be on hand for the next hour to answer my questions, and yours.
     
    Before we get started, a little bit of housekeeping:

    • We encourage everyone following along to ask questions at any time, but we may wait until the end of the chat, once we’ve got through our initial, over-arching questions, to answer these.
    • The screen will not automatically update as each comment is posted, so we would encourage you to refresh your screen every 5-10 minutes to see the latest posts. (Hit F5 on your keyboard to refresh, or if you're using a Mac, Command + R)
    • And when links are posted, you might want to open these in a new window, so you don't lose your place in the chat. To do this, hold Control + click on the link, or on a Mac, Command + click.

    Now, without further ado, I’ll let my guests introduce themselves.

  2. View Amy Freeborn's profile Amy Freeborn
    Offline | Last seen: 13 hours 51 min ago
  3. Hello everyone. I’m Emma and I’m the Customer Information Assistant here at HLF. I answer enquiries about our funding schemes and application processes. Part of my role is to offer advice on how to acknowledge HLF grants and how to use the HLF logo.

  4. View Emma Mastin's profile Emma Mastin
    Offline | Last seen: 1 year 4 months ago
  5. My name is Katie Owen and I’m a  Senior Media Manager in HLF’s Communications Team.  My role involves promoting the work of HLF as well as defending its reputation - ultimately, we want to spread the word that we are funding wonderful projects, large and small, thanks to National Lottery players.

     

  6. View Katie Owen's profile Katie Owen
    Offline | Last seen: 1 month 2 weeks ago
  7. Hello, I’m Becca and I’m part of the Communications team at the Heritage Lottery Fund. We work with organisations to announce grants, share project milestones and celebrate successes – and of course ensure the vital role of National Lottery players is known!

    As well as working alongside Katie in our national media team as Media Officer, I am also the Communications Manager for the North East with a focus on regional and local media.

  8. View Rebecca Harris's profile Rebecca Harris
    Offline | Last seen: 2 weeks 3 days ago
  9. Hello! My name is Francesca Pellegrino and I work for Epping Forest District Museum as their Audience Development Officer. My role has been funded through the Heritage Lottery Fund and the redevelopment project that has taken place there. My role is varied and includes marketing, developing and maintaining audiences, programming and events and much more!

  10. View Francesca Pellegrino's profile Francesca Pellegrino
    Offline | Last seen: 2 years 6 months ago
  11. Welcome ladies, thank you very much for being here with us today.

    Right, let's get down to it - our first question is:

    When someone receives a grant, they are required to acknowledge HLF – how exactly should they do that and what are some particularly good or innovative examples of acknowledgement?

  12. View Amy Freeborn's profile Amy Freeborn
    Offline | Last seen: 13 hours 51 min ago
  13. Grantees are required to publically acknowledge HLF funding as part of their contract. This can be done in a number of ways. The most straightforward way is to use the HLF logo on any material that is produced as part of the project. We expect to see our logo in a number of places including on adverts, flyers, websites, information boards, invites, plaques, posters etc. You can download our logo from our website.

    Free of charge acknowledgement material such as plaques, badges, stickers, and banners are also available to order. An acknowledgement order form is released to the forms portals as a prompt at the Permission to Start phase.

    We love it when grantees get creative with our logo. My personal favourite is when it is used on food and drinks labels. For example, I have recently signed off the use of the HLF logo on a jam jar!

    For more information about how to acknowledge HLF grants including our logo guidelines, please read our guidance document.

     

  14. View Emma Mastin's profile Emma Mastin
    Offline | Last seen: 1 year 4 months ago
  15. Throughout our project we acknowledged HLF through our marketing, using the HLF logos on leaflets and publicity materials as well as creating a hoarding outside the museum while it was closed displaying the HLF logo. We also produced banners telling members of the public about the project taking place at the museum and used these to explain how the HLF funding was being used. We took these out and about to events with us.

  16. View Francesca Pellegrino's profile Francesca Pellegrino
    Offline | Last seen: 2 years 6 months ago
  17. Along with signage and using our logo, we encourage successful grantees to issue a press release announcing news of their HLF grant.  We are always happy to work closely with them, providing template releases plus HLF quotes and we do expect to approve any copy that relates to our funding.    

     

  18. View Katie Owen's profile Katie Owen
    Offline | Last seen: 1 month 2 weeks ago
  19. A key time to acknowledge HLF is when you announce your project to the media – usually via a press release. This is when you can give the details of the grant you have received – and the perfect time to say thank you to National Lottery players. We’re on hand to help with press release templates, arranging approval of your press release and providing quotes from your local HLF team. Our Committee members and local teams often get involved in media calls and photos too.

    Many grantees also get creative with their acknowledgements. One that sticks in my head is when HLF North East Committee members got involved in a Tees Valley Wildlife Trust announcement by dressing up as giant bees! We also see flowers arranged to spell HLF and many examples of our logo on baked goods – here are just a few in our dedicated Flickr gallery!

    Images

  20. View Rebecca Harris's profile Rebecca Harris
    Offline | Last seen: 2 weeks 3 days ago

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